Usage-Based Pricing

Transparent Pricing Built Around Actual Usage

Start with the communication services you need today and expand as your message volume, destinations and channel requirements grow.

SMS Pricing Model

SMS pricing can vary based on destination, traffic category, route, message encoding, number of SMS segments, volume commitment, regulatory requirements and applicable taxes. The final commercial rate shown to a customer should come from the active Alert21 plan configured for that account.

What Can Affect SMS Cost?

  • Domestic versus international destination.
  • Transactional/service/promotional classification where applicable.
  • Standard versus Unicode encoding.
  • Single-part versus multipart messages.
  • Committed monthly volume.
  • Dedicated or specialized routes.
  • Regulatory, DLT, telecom or setup charges where applicable.
  • Taxes.

No Provider Complexity in Your Application

Customers buy an Alert21 service, not a provider-specific integration. Alert21 can change eligible upstream routes while the public API remains stable.

Email Pricing Model

Alert21 Email operates on a transparent, usage-based billing model for business-critical transactional alerts. Manage your active email balance, review real-time usage, and monitor billing directly from your Alert21 dashboard. Sign in to view the rate applicable to your account, or contact our team for higher-volume requirements.

  • Usage-based billing deducted from your prepaid balance in Indian Rupees (INR).
  • Includes verified sending domain configuration and DKIM/SPF authentication at no extra charge.
  • Zero hidden platform maintenance fees or onboarding surcharges.
  • Volume discounts available for enterprise sending tiers.

Website Monitoring Pricing

Alert21 Website Monitoring provides continuous 24x7 uptime, response time, and SSL certificate tracking. Monitoring subscriptions are separate from communication consumption: Email and In-App notifications are included with all plans, while SMS and WhatsApp alerts consume your account wallets when enabled.

  • Free: ₹0/month (1 monitor, 5 min interval, 7 days data retention, 1 alert contact, SSL expiry tracking).
  • Monitoring Basic (Recommended): ₹299/month or ₹2,999/year (10 monitors, 1 min interval, 60 days retention, 5 alert contacts, failure verification).
  • Pro: ₹799/month or ₹7,999/year (50 monitors, 1 min interval, 90 days retention, 10 alert contacts, enhanced verification).
  • Business & Agency: ₹1,499/mo and ₹2,999/mo for up to 200 monitors, 30-second check intervals, and 50 alert contacts.
  • Enterprise: Custom high-volume monitoring (500+ monitors, 15-second check interval, custom retention and dedicated support).

Enterprise Pricing

For large-volume or operationally critical workloads, offer a custom plan that can include:

  • Volume-based commercial rates.
  • Dedicated account support.
  • Custom routing.
  • Advanced reporting.
  • Security review.
  • Contractual service commitments where agreed.

Reseller and White-Label Pricing

Partners can request commercial structures based on expected volume, number of managed customers, white-label requirements and enabled channels.

Pricing FAQ

Do all SMS messages cost the same?

No. Destination, message type, encoding, segment count, volume and route can affect the effective price.

Can pricing change?

Telecom, provider, regulatory, tax and market conditions can change. Alert21 should provide notice where reasonably possible and update the applicable plan/rate card.

Are unused prepaid credits refundable?

Refund eligibility is governed by the published Refund & Cancellation Policy and any signed commercial agreement. Consumed messaging, regulatory, third-party and setup charges are generally not reversible once incurred.

Do you offer international messaging?

International routes should be presented only for countries where Alert21 has enabled and validated commercial coverage. Contact Sales for current destination availability.

Direct Answers

Frequently Asked Questions

Quick answers to common questions about Alert21 SMS API, telecom compliance, and developer integration.

How does Alert21 charge for SMS API usage?

Alert21 operates on a transparent, pay-as-you-go usage model in Indian Rupees (INR). You only pay for the message segments you submit, with volume discounts automatically applied as your sending scale grows.

Are there hidden setup fees or minimum commitments?

No. There are no mandatory monthly platform maintenance fees or onboarding surcharges for standard developer accounts.

How do refunds work on prepaid balances?

In accordance with our Refund Policy, unconsumed account credits attributable to verified billing errors or duplicate payments may be reviewed for refund, while consumed telecom delivery segments are non-refundable.

EVERY ALERT. ONE API.

Turn your next business event into a traceable alert.

Start with DLT-ready SMS today on Alert21’s developer-first communication platform.